The Philosophy of Presence
The truth is, I don’t care about your CRM. I care about the burden you are carrying as a leader.
Most leadership coaching fails because it tries to give you more "tools" to manage a broken, dehumanizing system.
Sales as an Act of Love™ was born from my own time in the trenches. I realized that the most effective way to sell—and the only way to lead that doesn't lead to burnout—is to treat every prospect as a prospective friend.
When you view a prospect as a friend, you don't use "hacks." You use truth.
Not more tactics—less dehumanizing pressure, less theater, and fewer moves that cost you your presence.
Treat every prospect as a prospective friend. The tone changes. The leadership posture changes. The noise drops.
When you see a person—not a target—you stop performing. You start speaking clearly, directly, and human.
Two formats designed to keep the work direct and intentionally low-noise, while protecting your attention and decision-making.
Our partnership reflects this commitment to being present. We work via audio-only to eliminate the 2-D distraction of "Zoom Theater." By focusing entirely on the voice and the strategy, we create the quiet space necessary to shift your leadership style.
I am not another vendor. I am the Red Phone on your desk. I provide the high-velocity coaching and real-time support you need to recalibrate your leadership style through the Sales as an Act of Love™ framework.
We work together until your leadership is rooted in Radical Presence, allowing you to move beyond the noise and lead with total clarity.
The quiet space where your leadership recalibrates.
We work audio-only to eliminate “Zoom Theater” and sharpen what matters: your voice, your strategy, and your next decision.
When the distraction drops away, you stop managing performance and start leading with Radical Presence—clear, direct, and human.
It started with a realization in the trenches. For years, I sat in the same seats your reps sit in. I saw firsthand how the "standard" sales logic—the scripts, the manipulation, and the pressure—wasn't just inefficient; it was dehumanizing. It turned prospects into targets and leaders into high-paid babysitters.
I realized that the most successful, high-impact moments in my career didn't come from "closing techniques." They came when I stopped selling and started engaging every prospective client as a prospective friend.
When you view someone as a friend, your logic changes. You don't use hacks; you use truth. I created this framework because I saw too many brilliant leaders being consumed by the very organizations they built, managing the friction of a broken system.
I am here to help you build a culture that no longer requires the chaos to survive.
If this way of leading resonates, the next step is simple.